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Who's idea was it to implement this two week layoff?

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The media ,for bids to increase on bidding for tvstations to get the rights to the Superbowl The NFL added an extra week for the stations to up rates for superbowl advertiseing

Agreed. It's about dragging it out to pull in as much cash as possible.

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I think it's a great idea, with 2 weeks to prepare for both teams you get better games, and you truly see who is best. Otherwise you have more injuries to worry about, and you get less than full gameplans. If we had 2 weeks to gameplan for every game during the regular season, it's possible we'd go 16-0 if the other teams all only had 1 week. Obviously with both teams getting the bye both strategize against each other, and the end result is the fans that like that type of stuff win.

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