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NFL's Goodell ranked number 1 powerful person in sports


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shim.gifshim.gifNFL Commissioner Roger Goodell Tops BusinessWeek's 'The Power 100' Ranking of the Most Powerful People in Sports

BusinessWeek and ESPN The Magazine Partner to Produce Special Report on 'Power and Sports'

NEW YORK, Sept. 26 /PRNewswire/ — NFL Commissioner Roger Goodell, Tiger Woods, and NBA Chairman David Stern top BusinessWeek's inaugural "The Power 100" ranking of the 100 most powerful people in sports. Peyton Manning ranks as the top NFL athlete at No. 13, U.S. newcomer David Beckham comes in at No. 17, and Katie Bayne, Senior VP at Coca-Cola, is the highest-ranked woman on the list at No. 67.

What is power in sports? In the October 8 issue, BusinessWeek combines its business insights with the sports knowledge of ESPN The Magazine's writers and editors to reveal, for the first time, an in-depth examination of how power manifests itself in the sports world. Both publications will feature shared content that analyzes "Power and Sports," and each will offer articles that are exclusive to their magazines.

BusinessWeek exclusively undertook the mammoth and challenging project of producing "The Power 100," a ranking of the 100 most powerful people in sports. (ESPN The Magazine, itself a powerful sports brand, did not participate in or contribute to the ranking.) The result of these efforts is an insightful roster of league commissioners, top athletes, media execs, high profile agents, team owners and leading sports brand CEOs.

To compile this first-ever list of sports figures, BusinessWeek reached out to 21 distinguished people from the worlds of sports and media. The panelists were given several criteria to help guide them. Among the criteria: how an individual rates against his or her peers; how much money he or she controls, generates, or influences; how long someone has exercised power and the lasting consequences of that person's tenure -- his or her legacy. For additional help, BusinessWeek turned to the fans. In the space of four weeks, 160,000 fans stormed BusinessWeek.com to nominate their favorite powerbrokers.

In addition to "The Power 100" ranking, BusinessWeek's October 8 issue features:

-- Case studies on trailblazers in the sports industry -- Profiles of select sports figures, including NFL Commissioner Roger Goodell -- The shadow players -- relatively unknown, but influential all the sameBusinessWeek's October 8 issue, "The Power 100," will be available on newsstands Monday, October 1. Expanded content, including infamous moments in sports, profiles, exclusive videos and slideshows, and the full methodology of the ranking, will be available online at http://www.businessweek.com/power100.

BusinessWeek's "Power 100" 1 Roger Goodell

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