Gas2No99 Posted July 13, 2016 Share Posted July 13, 2016 Where do Jets rank in study of NFL's best and worst fans? By Darryl Slater | NJ Advance Media for NJ.com Emory University is out with its annual study of the NFL's best and worst fans. Jets fans ranked third, third, and fifth in 2013, 2014, and 2015. But this year, Jets fans dropped all the way to 17th, while the Patriots took the top spot, followed by the Cowboys, Broncos, 49ers, Eagles, and Giants. Among AFC East teams, the Jets ranked second. The Dolphins were 27th in this year's study, and the Bills were 28th. The Rams, Chiefs, Jaguars, and Raiders rounded out the study's rankings, from 29th to 32nd. So how did Emory's Michael Lewis come up with these rankings? It's complicated, so we'll let him explain: The basic approach (more details here) is to use data to develop statistical models of fan interest. These models are used to determine which cities fans are more willing to spend or follow their teams after controlling for factors like market size and short-term variations in performance. In past years, two measures of engagement have been featured: Fan Equity and Social Media Equity. Fan Equity focuses on home box office revenues (support via opening the wallet) and Social Media Equity focuses on fan willingness to engage as part of a team's community (support exhibited by joining social media communities). This year I have come up with a new method that combines these two measures: Dynamic Fan Equity (DFE). The DFE measure leverages the best features of the two measures. Fan Equity is based on the most important consumer trait — willingness to spend. Social Equity captures fan support that occurs beyond the walls of the stadium and skews towards a younger demographic. The key insight that allows for the two measures to be combined is that there is a significant relationship between the Social Media Equity trend and the Fan Equity measure. Social media performance turns out to be a strong leading indicator for financial performance. Dynamic Fan Equity is calculated using current fan equity and the trend in fan equity from the team's social media performance. I will spare the technical details on the blog but I'm happy to go into depth if there is interest. On the data side we are working with 15 years of attendance data and 4 years of social data. So there you have it. Do you agree with Lewis dropping the Jets from fifth to 17th, after they went 10-6 in 2015 and almost almost made the playoffs for the first time since 2011? Is it possible that their fan support actually decreased last season? Shout out in the comments, if you'd like. Link to comment Share on other sites More sharing options...
shawn306 Posted July 13, 2016 Share Posted July 13, 2016 25 minutes ago, Gas2No99 said: Where do Jets rank in study of NFL's best and worst fans? By Darryl Slater | NJ Advance Media for NJ.com Emory University is out with its annual study of the NFL's best and worst fans. Jets fans ranked third, third, and fifth in 2013, 2014, and 2015. But this year, Jets fans dropped all the way to 17th, while the Patriots took the top spot, followed by the Cowboys, Broncos, 49ers, Eagles, and Giants. Among AFC East teams, the Jets ranked second. The Dolphins were 27th in this year's study, and the Bills were 28th. The Rams, Chiefs, Jaguars, and Raiders rounded out the study's rankings, from 29th to 32nd. So how did Emory's Michael Lewis come up with these rankings? It's complicated, so we'll let him explain: The basic approach (more details here) is to use data to develop statistical models of fan interest. These models are used to determine which cities fans are more willing to spend or follow their teams after controlling for factors like market size and short-term variations in performance. In past years, two measures of engagement have been featured: Fan Equity and Social Media Equity. Fan Equity focuses on home box office revenues (support via opening the wallet) and Social Media Equity focuses on fan willingness to engage as part of a team's community (support exhibited by joining social media communities). This year I have come up with a new method that combines these two measures: Dynamic Fan Equity (DFE). The DFE measure leverages the best features of the two measures. Fan Equity is based on the most important consumer trait — willingness to spend. Social Equity captures fan support that occurs beyond the walls of the stadium and skews towards a younger demographic. The key insight that allows for the two measures to be combined is that there is a significant relationship between the Social Media Equity trend and the Fan Equity measure. Social media performance turns out to be a strong leading indicator for financial performance. Dynamic Fan Equity is calculated using current fan equity and the trend in fan equity from the team's social media performance. I will spare the technical details on the blog but I'm happy to go into depth if there is interest. On the data side we are working with 15 years of attendance data and 4 years of social data. So there you have it. Do you agree with Lewis dropping the Jets from fifth to 17th, after they went 10-6 in 2015 and almost almost made the playoffs for the first time since 2011? Is it possible that their fan support actually decreased last season? Shout out in the comments, if you'd like. while the Patriots took the top spot Stopped reading at that point Link to comment Share on other sites More sharing options...
Larz Posted July 13, 2016 Share Posted July 13, 2016 So we don't tweet enough? Figures chowds are big time tweeters Link to comment Share on other sites More sharing options...
TuscanyTile2 Posted July 13, 2016 Share Posted July 13, 2016 Seems silly to me to try to quantify something like this. Link to comment Share on other sites More sharing options...
CrazyCarl40 Posted July 13, 2016 Share Posted July 13, 2016 Seems like this study didn't take into account this board. Link to comment Share on other sites More sharing options...
Flushing Roots Posted July 13, 2016 Share Posted July 13, 2016 3 hours ago, CrazyCarl40 said: Seems like this study didn't take into account this board. No, they probably interviewed only civil, non institutionalized Jet fans. Link to comment Share on other sites More sharing options...
AFJF Posted July 13, 2016 Share Posted July 13, 2016 These things are silly. That being said, I'd put Browns fans at the top of the list. No team has had it worse than them, and they still sell out. Link to comment Share on other sites More sharing options...
BroadwayBen Posted July 13, 2016 Share Posted July 13, 2016 16 minutes ago, AFJF said: These things are silly. That being said, I'd put Browns fans at the top of the list. No team has had it worse than them, and they still sell out. I'm friends with many browns fans and optimism somehow exists every year. I'll never forget last season when I was at bdubs for week 16 watching the Jets/Patriots, and the Browns fans were as hyped up and as loud as I was for a meaningless game for their 3-11 team...I'm attending the game with friends in Cleveland when the Jets come into town on Oct. 30th, should be fun. Link to comment Share on other sites More sharing options...
joewilly12 Posted July 13, 2016 Share Posted July 13, 2016 38 minutes ago, AFJF said: These things are silly. That being said, I'd put Browns fans at the top of the list. No team has had it worse than them, and they still sell out. Cheap tickets and no PSLs Link to comment Share on other sites More sharing options...
AFJF Posted July 13, 2016 Share Posted July 13, 2016 17 minutes ago, BroadwayBen said: I'm friends with many browns fans and optimism somehow exists every year. I'll never forget last season when I was at bdubs for week 16 watching the Jets/Patriots, and the Browns fans were as hyped up and as loud as I was for a meaningless game for their 3-11 team...I'm attending the game with friends in Cleveland when the Jets come into town on Oct. 30th, should be fun. Thinking about going to that one myself. Link to comment Share on other sites More sharing options...
no psls Posted July 13, 2016 Share Posted July 13, 2016 It's because the new stadium SUCKS and the reward program SUCKS and the front office SUCKS !!!!!! Link to comment Share on other sites More sharing options...
no psls Posted July 13, 2016 Share Posted July 13, 2016 2 hours ago, Flushing Roots said: No, they probably interviewed only civil, non institutionalized Jet fans. There aren't any !!!!!!!!!!!!! Link to comment Share on other sites More sharing options...
Integrity28 Posted July 13, 2016 Share Posted July 13, 2016 Social media equity is always going to follow the trend of negativity, therefore with the patriots being embroiled in the deflategate scandal their social media activity and equity skyrocketed last year, which is reflected in the poll. Adversely, the Jets had the first good season in a few years, and with that less bitching online. ultimately studies like this are ******* ridiculous Link to comment Share on other sites More sharing options...
joewilly12 Posted July 13, 2016 Share Posted July 13, 2016 Jets fans are pretty damn resilient look at all of us we put up with each others sh*t day in a day out in the end we are still Jets fans. Link to comment Share on other sites More sharing options...
faba Posted July 13, 2016 Share Posted July 13, 2016 Some people have too much time on their hands. Maybe they counted all the NE fans on social media crying how they are being treated unfair. Link to comment Share on other sites More sharing options...
drdetroit Posted July 14, 2016 Share Posted July 14, 2016 Emory is a rich kid turd school in Atlanta. There all transplanted from New England and New York so they're all Patriots and Giants fans. Link to comment Share on other sites More sharing options...
Jet Nut Posted July 14, 2016 Share Posted July 14, 2016 On July 13, 2016 at 1:12 PM, Larz said: So we don't tweet enough? Figures chowds are big time tweeters Pats fans took over the top spot because they whined, tweeted and posted on line petitions to sue everyone and anything because the organization and Tom Brady were persecuted over deflategate. The way I rank fan bases too. Link to comment Share on other sites More sharing options...
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